Behind the Scenes: Delivering the Raleighwood Polish for Wake Invests in Women
When our clients at Wake Invests in Women needed an eye-catching banner in advance of a flurry of live events, we got to work on a design that matched the impact of their mission. But we didn’t stop at sending off a print file.
Before this vertical banner made its debut, it had a pit stop in the Raleighwood Annex—aka my garage—for a final once-over. Because we don’t believe in shipping and hoping; we believe in polish, precision, and peace of mind.
✅ Printed to spec
✅ Color-checked in natural light
✅ Delivered for first use with confidence
One detail we’re especially proud of is the branded QR code built right into the design. It’s not just about convenience for event attendees—it’s a smart tracking tool. That code links to a custom landing page we created and allows us to track scan activity and user engagement as part of the monthly marketing reports we provide to our clients.
Whether it’s mentoring programs or marketing materials, every detail matters—especially when you want to connect mission with measurable outcomes.
📍 Learn more about Wake Invests in Women and their Career Guides Mentor Program: WakeInvestsinWomen.com
Lisa Jeffries Nobling is a Raleigh native, a third-generation business owner, and a data-driven marketing maven. Graduating from N.C. State University's College of Textiles and College of Management in 2007, Lisa has been immersed in the marketing world since 2005. In 2008, she boldly ventured into entrepreneurship, founding her firm, Raleighwood Media Group + Raleighwood Event Group. Through the agency, Lisa has lent her expertise to numerous individuals, businesses, and non-profit organizations, crafting extensive marketing plans and orchestrating professionally executed sales, marketing, and hospitality events. In addition to leading Raleighwood's boutique marketing and commercial events agency, Lisa's entrepreneurial spirit runs deep with additional businesses she has founded that are still active in her portfolio, including Invest in Her Real Estate, Bay Breeze Retreat, Raleigh Food & Wine, Raleighwood Wifi, Raleigh Weekend, and Vivian's Denim + Bar.
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