by Lisa Jeffries | Jan 2, 2015 | legislation, technology
I loved reading this article in TBJ today about how EUE/Screen Gems’s lengthiest NC veteran, Bill Vassar, believes the film industry is here to stay, regardless of the expiration of tax incentives at the close of 2014. TBJ: EUE/Screen Gems exec: Here’s why...
by Lisa Jeffries | Jun 30, 2014 | email marketing, facebook, iContact, Marketing, must reads, smart phones, technology, Using Technology
It seems like at least once a week I read a really well-written and well-thought-out article or blog post about how “email/email marketing is back” or that suddenly interest is surging in the “what once was old” medium of communication....
by Lisa Jeffries | Feb 27, 2011 | Communication, email marketing, events, experience, facebook, iContact, local companies, Marketing, mass customization, planning, resources, technology, twitter, Using Technology, websites, word of mouth
Did you miss the February 2nd Shop Local Raleigh social media seminar? We certainly missed you, but I’ve provided the information shared in that event below so that you can study up on social media and how it positively impact your marketing plans. Presentation...
by Lisa Jeffries | Dec 27, 2010 | advertising, billboards, cause-related marketing, Marketing, non-profit organizations, Raleigh, technology, twitter
I just finished reading an interesting press release on dBusinessNews (Triangle) – The Triangle Region Receives its First Digital Billboard. This is something that I might need to make a drive out to Wake Forest to see! The most compelling sales features of a...
by Lisa Jeffries | Nov 26, 2010 | Communication, consumers, email marketing, Free Advice, lists, Marketing, technology, Using Technology
Four of the five local retailers that emailed me yesterday, on Thanksgiving, about their Black Friday and holiday weekend sales and promotions sent me the same email again today. That’s eight emails, from the same four retailers, within 24 hours. Now, that may...