by Lisa Jeffries | Jun 5, 2019 | must reads
So many business books are written from alumni or passive observers of business. Procopio writes from the trenches. “Minimum Viable” is available on Amazon.
by Lisa Jeffries | Jun 30, 2014 | email marketing, facebook, iContact, Marketing, must reads, smart phones, technology, Using Technology
It seems like at least once a week I read a really well-written and well-thought-out article or blog post about how “email/email marketing is back” or that suddenly interest is surging in the “what once was old” medium of communication....
by Lisa Jeffries | Aug 4, 2009 | budgets, Communication, minimizing costs, must reads, Rants, smart phones, Sprint/Nextel, Using Technology
This is funny, and yet legitimate, at the same time.Cell phone users, send a messageDavid Pogue, NY TimesI’ve been ranting lately about one particularly blatant money-grab by U.S. cell phone carriers: the mandatory 15-second voicemail instructions.Suppose you...
by Lisa Jeffries | Jun 4, 2009 | Communication, must reads, twitter, Using Technology
I’d like to re-title the article I’m about to recommend.Instead of the “Top 10 Reasons I’m Not Following You on Twitter”, I’d like to call it the “Top 10 Reasons I Don’t Give a Darn About Your Tweets”. (Because for...
by Lisa Jeffries | Mar 31, 2009 | advertising, Communication, Marketing, must reads, social media, twitter, Using Technology
Thoughts for Tuesday:”Curious and cantankerous, Steve dived into social media and started making delightful observations about his experience on Twitter. He recently sent me this comment about a power user he had started to follow: ‘His constant,...
