Join me tomorrow morning to kick-start your Spring marketing goals and hear from other local business owners and seasoned veterans who are using social media to support their marketing plans. The event, Free Social Media Seminar – Marketing for your Business: Facebook, Twitter, is the first for 2011 in a series of quarterly education events […]
Free Advice: Don’t Abuse Your Email List!
Four of the five local retailers that emailed me yesterday, on Thanksgiving, about their Black Friday and holiday weekend sales and promotions sent me the same email again today. That’s eight emails, from the same four retailers, within 24 hours. Now, that may not seem like a whole lot, but when I deleted 50 more […]
The Great Intern Debate
I decided to post this quick review of the rules governing hiring interns (specifically, unpaid interns) because it’s something I’ve chatted about lately with several professionals in different settings, and it’s really been an eye-opener in how many people are so uneducated about the unpaid intern relationship. I have to preface this by saying that […]
Free Advice: Don’t Freak Out Over Keywords
…at least not the keywords meta tags on your website. From the Official Google blog:Q: Why doesn’t Google use the keywords meta tag?A: About a decade ago, search engines judged pages only on the content of web pages, not any so-called “off-page” factors such as the links pointing to a web page. In those days, […]